SAP UK & Ireland User Group Conference & Exhibition is in its 5th year with record attendance from both loyal and new visitors year after year. It is undoubtedly the best attended SAP User conference in Europe and is targeted to attract 600 plus visitors this year.

SAP are working closely with the User Group in order to attend this conference effectively, and to best meet the needs of the audience they would normally meet at SAPPHIRE, cancelled in Europe for 2009. This means loyal visitors and new visitors alike will be looking to attend this most comprehensive event.

5 years of practice has enabled the User Group to fine tune the programme, the most extensive and best regarded of all SAP type conference programmes. This User Group conference includes high profile speakers from the likes of Gartner and 12 streams (yes, we did say 12 streams), including over 80 speakers.

But it doesn’t stop there.

This year we are introducing a new Senior Executive Forum. By invitation only Senior Executives from 30 high profile SAP User companies will talk SAP.

We are also including a strategy stream with targeted marketing to this audience too.

And particularly important, including a Business One area in the exhibition and so inviting both Business One prospects and users to join us for the first time – swelling the numbers in a targeted way further still.

With a comprehensive marketing campaign including this new website, PR, E-Marketing, Social Media Marketing, Direct Mail and Telemarketing 2009 promises to be the most successful SAP UKI User Group Conference ever.

Here are just some of the reasons that SAP UKI User Group Conference is the one investment you can trust:

• 76% of visitors approve, influence or recommend purchasing decisions – so you will be seen by the people who actually control the budgets and make decisions.

• Over 60% do not attend any other SAP conference

• The attendees 49% IT and 51% Business types are looking to network, problem solve (that means help from you) and share best practice

• SAP UKI User Group is working closely with SAP to ensure all SAP Users are invited to attend this event (particularly those that will miss SAPPHIRE)

• SUG has doubled its marketing spend for 2009

• SUG has reduced the fee to attend by 20% this year, and is offering two early bird discounts making it easier and cheaper to buy than ever

• The SAP UKI UG Conference remains the best value SAP conference ever. From only £285.00 (group discounted early bird rate) delegates get the opportunity to mix with like-minded users, talk to SAP, attend as many sessions from the 12 streams as they can fit into the time, attend the Gala Dinner and problem solve by meeting people like yourself – all this in addition to a 72 stand strong exhibition.

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