Securely identify and engage with consumers across channels, manage customers’ profiles, preferences and consent settings throughout their relationship with your business, and transform permission-based consumer data into unified profiles that can be governed and orchestrated across the organization from a central platform to drive business value.

Join this webinar to see a demo and get insights into the next generation CRM, SAP C/4HANA Suite, and in particular about SAP Customer Data Cloud. Listen to Adrian Nash, Head of Product and Sergey Krayniy, Head of Presales Engineering from the Customer Data Cloud team share what benefits customers have achieved with SAP Customer Data Cloud.

Key take-aways:

• See how you can protect your business and turn compliance into a competitive advantage
• Learn how to turn unknown online visitors into known, loyal customers
• Discover how to build trusted relationships based on security, transparency and control