Hearing the Voice of Your customer: Unvarnished Insight, Actionable Intelligence

Tuesday 16th April 2013 at 9:00am - 9:00am

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Your UK & Ireland SAP User Group is pleased to support this Webinar.

Join the ASUG BI Community and the BusinessObjects Data Management SIG for this upcoming webcast.

Before the age of social media, your customers had a voice; now they have a megaphone. Are you hearing what they’re saying? Can you extract actionable intelligence from what your customers are saying about your company, your brands, and your products on social media sites, portals, blogs, and other sources inside and outside your firewall? With the SAP rapid-deployment solution for sentiment intelligence with SAP HANA, you can gather and process customer sentiment from structured and unstructured data wherever it resides, and integrate your new-found understanding with your marketing campaigns and promotions. In this session we will cover the capabilities and underlying technologies of this exciting solution from SAP.

Speaker:
Paul Medaille, SAP

If you are interested in attending this event please click on the following link.

To access instructions on how to obtain your ASUG log in detail's please follow this link.  Please note you must be logged into UK & Ireland SAP User Group members area and search for ASUG in the 'search site' bar at the top of the page.  Once your search has finished, scroll down the page to the 'File Library' section and click on the 'ASUG Registration Guide'.

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